Position Responsibilities:

American Conference Institute is currently seeking a Marketing Manager, responsible for the creation, development and execution of business-to-business direct marketing plans and project timelines for a portfolio of conferences.

Essential Accountabilities

• Conducting marketing analysis (including analysis of previous events as well as external research)
• Working directly with our internal database to select target groups
• Working through list brokers and other external organizations to source lists
• Working with the in-house design department to design conference marketing creative pieces and print advertisements
• Working with internal telesales to promote conferences to target delegates
• Vendor relations: working with mail house and marketing services vendors to execute campaign initiatives
• Researching, identifying, approaching and forging marketing relationships with trade publications and associations.
• Developing and managing individual campaign budgets keeping the campaigns highly cost-effective with a constant eye on ROI and the bottom line profitability

Knowledge, Skills, Ability

The ideal candidate will meet the following criteria:

• University degree (Marketing or Business degree preferred)
• 2-3 years experience within a direct marketing, business to business environment, ideally from a publishing, events, or association background
• Database experience required
• Strong analytical and creative thinking skills
• Good attention to detail
• Excellent oral and written communication skills
• Ability to multi-task and meet deadlines in a team environment


To Apply
Please send your resume and cover letter (stating salary requirements) to mycareer@americanconference.com, include "Application" and the position which you are applying for in the subject line of your email.

No phone calls please. Only those candidates who meet our requirements will
be contacted. EOE.